Tag: fruit of the loom

T-Shirts Never Looked So Good

Last year, we introduced you to Tucker Heim, a hip-hop phenom who was one of the winners of Fruit of the Loom’s “The Next Big Move” contest. Tucker’s victory was no mean feat: “The Next Big Move” held auditions in NYC, L.A., Chicago, Atlanta and Dallas, which means he beat out a heck of a […]

The Next Member of Dragon House Crew?

Remember a few weeks ago, when we caught American Ballet Theatre dancer Puanani Brown looking pretty great in her undies in a Fruit of the Loom ad? Well, apparently she got the brand hooked on dancers. They recently finished up their “Next Big Move” contest, with hundreds of movers and shakers auditioning to appear in […]

Dancers Look Pretty Great in Their Underwear

Remember when, a couple of years ago, Hanes featured Momix dancers in a few of their television commercials? It was a genius idea for a brand trying to prove that its underwear was not only comfy but would also stay put: have a group of people who know how to move (and have gorgeous bodies, […]