Thanksgiving is only two weeks away! And that means we've all got a certain bird on the brain: the penguin. (Wut?!) That's right, this year Mr. Turkey will have to share the spotlight with his arctic amigo—because Penguins of Madagascar is hitting theaters. You may be thinking: Sure, sure, that's great, but what does it have to do with dance? Everything, my friends, for there's a new dance in town and it's called the #PenguinShake.
In honor of the movie's upcoming release, the folks at Dream Works want to create the longest music video in the world. (Trying to rival Pharrell Williams 24-hour music video to "Happy," are we?) Their song of choice? Pitbull's hit single "Celebrate." And, to keep up with the recent music-video trend of hiring world-class choreographers, they needed to find someone pretty flippin' awesome...
...tWitch to the rescue!
All you've gotta do to join the longest music video in the world is 1) learn the #penguinshake, 2) film yourself performing it, 3) upload the video to Instagram with #penguinshake and 4) check the #penguinshake website 24–48 hours after uploading to see yourself in the video.
Everyone who's anyone is doing it, including animator-extraordinaire Marquese Scott:
Get (penguin) shakin'!