Even if you've never been to L.A., you probably have a solid idea of what class at Millennium Dance Complex in North Hollywood is like. You can picture the vibrant red walls; you can feel the waves of dancers feeding off one another's explosive energy. Why? Because you—and millions of other dance fans—have watched countless class videos filmed at the center.
Class videos are a VIP pass, taking dancers and non-dancers alike inside the commercial world's hottest studios. And people are watching them obsessively, sharing them on platforms across the web, helping them rack up tens of millions of views. We turned to some of the industry's key players to find out more about what makes the class video format uniquely appealing.