The Story Behind the Dancers in Apple's Holiday Ad Is as Sweet as the Dancing Itself

Via YouTube

There are holiday ads, and there are HOLIDAY ADS. Apple's festive new campaign, titled "Sway," is definitely the latter! We love everything about it, from the music (can't go wrong with a Sam Smith serenade), to the insane dance stunts, to the "punny" tagline: "Move someone this holiday." But the coolest part of the ad has to do with the dancers themselves.


According to Adweek, the two pros—Lauren Yalango-Grant and Christopher Grant—are actually husband and wife, who first met while waiting in line at a dance audition in NYC. How romantic is that? They're what we'd call dancer relationship #goals.

It's no wonder these two have the kind of chemistry and trust required to perform the complicated lifts that make this dance commercial so unique. And if you like their moves in this video, you should check out some of their other dance routines on YouTube. This is one dance duo to watch!

Dance News
(From left) Darriel Johnakin, Diego Pasillas, and Emma Sutherland (all photos by Erin Baiano)

Congratulations to Dance Spirit's 2019 Cover Model Search finalists: Darriel Johnakin, Diego Pasillas, and Emma Sutherland! One of them will win a spot on Dance Spirit's Fall 2019 cover. Learn more about the dancers on their profile pages, and then vote for your favorite below. You can vote once a day now through July 15.

We also want you to get social! We'll be factoring social media likes and shares into our final tallies. Be sure to show your favorite finalist some love on Facebook, Instagram, and Twitter, sharing their profile pages and using the hashtag #DanceSpiritCMS.

Cover Model Search
Liz Imperio teaching at Hollywood Vibe, Courtesy of Hollywood Vibe

It's an increasingly common scenario: A talented dancer wins big at a competition, is offered an assistantship with a famous faculty member, and ends up leaving her hometown studio to travel with a convention. Convention-hopping has obvious benefits. Every event generates new content for dancers to post on social media, gives them a better shot at ending up on their favorite choreographers' accounts, lets them learn from the best of the best, and helps them make valuable connections. "Traveling is a great way for dancers to gain admirers around the country," says Jen Jarnot, owner of Artistic Fusion Dance Academy in Thornton, CO. "That's something every dancer craves." So it's no surprise that weekend FOMO has been blazing through studios like wildfire.

But is this jet-setter lifestyle really the most effective road to take? Can weekends of dancing with top talent truly replace the bread and butter of daily work at your home studio? The answer, according to most industry experts, is no. We asked five pros to explain why.

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Competition

WilldaBeast and…a car? They may be unusual duet partners, but this new ad proves they're a pretty sweet match.

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